With the help of some amazing partners, Goodie Nation is producing the Spring 2018 version of Goodie Impact Pre-Accelerator, a three-month program designed to help passionate leaders launch early-stage tech startups, open source projects, or digital marketing campaigns that save the world. This cohort’s theme is Hack Cancer + STDs, and the objective is for each team to come up with a tech product or tech-enabled solutions that helps to addresses cancer or sexually transmitted diseases (STDs). In this fast-paced, part-time program, founders will walk away with a working product, landing page, logo, revenue model, and marketing plan to begin making an impact as well as begin raising funding. Goodie Nation provides the workshops as well as volunteer developers, designers, marketers, and mentors to develop into thriving, sustainable ventures that create measurable impact.
We’ll help you launch one of the following:
+Tech Startup: Form a scalable for-profit company poised to launch nationally (or globally) or the next 3 years. Will likely require raising investment capital after the pre-accelerator is complete. Examples tech startups include Goodr, Andote, and SynsorMed.
+Open Source Software: A project whose source code is made available for use or modification as users or other developers see fit. Open source software is usually developed as a public collaboration and made freely available. Check out examples on GitHub here.
+Digital Marketing Campaign: online marketing effort using a combination of a website, social media, email, etc. to create awareness around a specific cancer or STD problem or for existing solutions. Check out some awesome examples here and here.
Our roadmap for helping to launch these impact technologies/campaigns consists of:
+Ideation labs to generate big ideas around specific problems.
+Workshops that help turn participants into great product CEOs
+Hackathon to attract users and develop prototypes
+Hackathon to turn prototypes into working products
+Demo Night to showcase all teams
Eligible participants include individuals with ideas about addressing a subcategory of cancer or STDs (for-profits), innovative non-profits, and early-stage mission-driven companies (for-profits) who want to use websites, apps, chatbots/digital assistants, artificial intelligence, virtual/augmented reality, analytics, big data, or awareness campaigns, etc. Don’t worry, we’ll bring in mentors and professionals to help you.
At Goodie Nation, we run toward hard problems with a sense of urgency because real people will continue to suffer until the problems are solved. We use tech startup entrepreneurship philosophies and methodologies, combined with culturally-relevant tactics, to create 10x change because suffering is not acceptable to us.
We run toward tough problems at Goodie Nation, and this program is no different. Your mission, should you choose to accept it, is to help 1 million people affected by either cancer or an STD by the year 2020. There are multiple ways your team can address the challenge. Here are just some of the categories to focus on for tech solutions:
+Basal Cell Cancer
Loved Ones (Family, Friends, etc.)
Public Health Agencies
Diversity in Clinical Studies
At-Home Caregiver Solutions
Loved Ones (Family, Friends, etc.)
Public Health Agencies
Drug Cost Transparency
Percent Higher African-American Death Rate For All Cancers Combined
Percent More Likely That Native Hawaiians/Pacific Islanders Diagnosed With Cancer Than Whites
Times More Likely That Hispanic Women Will Get Diagnosed w/Cervical Cancer
US Women Become Infertile Each Year Due to Untreated STDs
Percent Of Untreated Syphilis In Pregnant Women Leads To Infant Death
New Cases of Sexually Transmitted Diseases Occur Year
Allies are UI/UX designers, digital marketers, graphic designers, those good with revenue models, web designers, and donors that contribute resources to these student heroes by either participating in the hackathon and helping turn their ideas into clickable prototypes, logos, marketing plans, revenue plans OR making a donation.
TECH-BASED CANCER + STDs FIGHTING INITIATIVES LAUNCHED
Goodie Innovation Lab has seven (7) main components:
This event is major part of our roadmap toward creating healthier lives. It’s a mashup of panel discussion + speed dating + networking where you can meet technical and non-technical people looking to apply to our impact pre-accelerator. You’ll also learn more about Goodie Impact Pre-Accelerator, the types of people impacted by cancer and STD’s, the types of organizations involved, key insights and trends into the issue as well as obstacles to creating healthier lives.
Prepare for getting your tech idea built in this two-part design thinking influenced rapid problem-solving lab. Founders will learn our innovative process for being a breakthrough social impact thinker and leader by identifying personas for target users/customers, their problem, why the problem exists, value propositions, moonshot ideas, and storyboards.
After Goodie Ideation, founders have five (5) weeks to interview 50-60 potential users and customers to make sure they identified the correct problem and root cause.
Founders turn into amazing CEO’s capable of reaching their potential by participating in a series of workshops to learn about/improve their skills in product management, digital marketing, product design, and pitching. And since passionate and clear storytelling is critical to recruiting talent to teams. Before the hackathons, founders practice their pitches in front of the Goodie Nation team and some of the city’s top innovators. They receive constructive feedback on pitch deck creation, content ideas, stage presence, and advice on how to create a revenue model among other things.
In this 48 hour hackathon, volunteer UI/UX designers, product managers, marketing and communication specialists, web developers, entrepreneurs, and graphic designers join the founders to turn their ideas into prototypes, logos, landing pages as well as a plan to attract their first 100 users and/or customers. These teams present their projects to a panel of industry experts for a chance to win prize packages.
In this 48 hour hackathon, volunteer developer, designers, and product managers join the founders to turn their prototypes into working products. These teams present their projects to a panel of industry experts for a chance to win prize packages.
Demo Night is an graduation-style event where tech and social impact industry experts, family, friends, press, and professionals can check out our latest cohort of awesome companies focused on developing products that have social impact. Attendees will get a first look at the startups, meet the founders, and network with other top-tier professionals.
Monday, March 5th: Applications Open
Friday, April 20th: Applications Close
Friday, April 27th: Pre-Accelerator Opening Mixer (Founders + Mentors) | Expectation: Know Your Industry & Category
Saturday, April 28th: Goodie Ideation Lab Part 1
Saturday, May 5th: Goodie Ideation Lab Part 2 | Expectation: Have Interviewed 10-15 Potential Users/Customers
May – June: Founder Education Series
Wednesday, May 30th: Pre-Hackathon Pitch Practice | Expectation: Have Interviewed 40 Potential Users + Setup Server
Friday, June 1st – Sunday, June 3rd: Goodie Marketing + Prototyping Hackathon
Friday June 22nd – Sunday, June 24th: Goodie Hack[athon] For Developers | Expectation: Have Formed Legal Company
December 2018: Demo Night
Is Goodie Impact Pre-Accelerator only for those that want to launch a tech startup? Though we prefer startups to come from the program, you can also launch open source projects and digital marketing campaigns.
How much does it cost for a founding team to participate in Goodie Impact Pre-Accelerator? Zero. It’s completely free.
How is this possible? Because our amazing sponsors, partners, and volunteers want to help save the world.
Do I need to know how to code? If you’re looking to launch a tech startup or open source project, then one person on your team must be a developer. If your outcome is a digital marketing campaign, then you don’t need to know how to code.
Am I expected to start a company? Yes, for those looking to launch startups or digital marketing campaigns.
Can I be a solo founder? We prefer teams of 2-3 people as it increases the likelihood of success. It takes a lot to be successful, and it is extremely difficult for one person to do by themself.
My team doesn’t have an idea yet, can I still participate as a founder? Yes. We’ll help you generate an innovative idea. We look for people with a track record of getting things done.
I have an idea, but I haven’t started working on it yet. Can I still participate? Even better. Our process will help get it out of your head, and refine it.
Can existing projects, non-profits, or for-profit companies take part in the program? Yes. Early-stage companies or new divisions of older companies without a working product qualify. However, the expectation is that your idea be scalable to multiple cities.
Who owns the intellectual property produced at the hackathons? Your company does.
Does Goodie Nation take equity in my company? No. You own it 100%. However, we are open to taking equity or participating in revenue-share agreements in exchange for additional services
Does Goodie Nation provide funding as part of the program? Nope, but we do provide a ton of free resources. It’s about $30,000 worth of value per team.
I’m not in Atlanta. Can I start a team? We require at least one of the founding team members to live in the Metro Atlanta area. There’s some critical things that have to done in person – especially during the week.
I can’t make it to the events on those dates. Can I still start a team? Unfortunately, no. Attendance is required for those who will start a team.
Does the idea have to be a tech-based solution? Yes, either software or tech-enabled like a website. The idea we help you generate will require some level of technology.
Is this a full-time program? Nope. We’ve designed it so you have time for a job, class, etc. However, there will be a lot of work to do! Expect to put in 10-15 hours a week.
Will this program help us gain 501(c)3 status? Unfortunately, this is not part of our offering.